YouTube Analysis
The YouTube Analysis section centralizes all performance and engagement data from your YouTube channel.
Overview — Key metrics
At the top of the dashboard, the following metrics are displayed for the selected period:
- Total Impressions — total number of times your videos were viewed
- Total Followers — total number of subscribers over the period (an "Initial data" label may appear during the first sync)
- Engagement Rate — ratio of interactions to impressions
- Total Interactions — total number of comments, likes, and reactions received
An "Extend analysis to 3 months" button allows you to broaden the analysis period beyond the default window for a more complete view of your channel history.
The Audience sentiment block displays the overall mood score (0–100) with a positive / neutral / negative breakdown, an automatic interpretation, and the analysis reliability indicator. Click "See how the score is calculated" to access the full details.
The Synchronization block shows the date of the last update, the last video analyzed, and the update frequency (every 6h on the Leader plan).
The main chart is adjustable via a dropdown menu: Sentiment analysis, Views, or Interactions.
The mood score
The score reflects the tone of reactions to your posts. The algorithm semantically analyzes each comment to identify positive, neutral, and negative sentiments, then weights this data based on overall engagement to generate a real-time audience satisfaction index.
Three methods are combined: AI semantic analysis, engagement weighting, and real-time updates.
Level | Score | Meaning |
|---|---|---|
Excellent | 80–100 | Enthusiastic audience, content resonates strongly |
Good | 60–79 | Majority of feedback is positive or constructive |
Mixed | 45–59 | Contrasting opinions, no clearly favorable or unfavorable trend |
Weak | 25–44 | Fragile signal, significant share of negative or mixed feedback — monitor closely |
Critical | 0–24 | Very unfavorable signal, strong prevalence of negativity — corrective action recommended |
Top videos
Four cards highlight the best-performing content, each with a video thumbnail:
- Most viewed — the video with the highest number of impressions
- Most liked — the video that received the most likes
- Most commented — the video that generated the most comments
- Best sentiment — the video that received the most positive tone
Each card displays key metrics (views, likes, comments, shares) and a "See more" link to access the full details.
Video detail
Clicking on a video opens a full detail sheet:
- Post preview — title, description, thumbnail, subscriber count, publication date
- Post sentiment score — score from 0 to 100 with positivity / neutrality / negativity breakdown and automatic interpretation (e.g. "Very positive — strong overall enthusiasm")
- Engagement metrics — impressions, likes, shares, comments (with an indication of how many were analyzed and the target score range)
- Interactions — full list of comments with date and overall sentiment label (Positive, Neutral, Negative), filterable by tone
Click "View original" to go directly to the video on YouTube.
Community insights
This section analyzes the interactions and sentiments of members who engaged with your content:
- Top interactors — the most engaged users, ranked by score
- Most positive — members who left the most favorable feedback, with a comment preview and sentiment score
- Most negative — members who left the most critical feedback, with a comment preview and negative score
- Toxic interactions — moderation alerts for inappropriate content detected
Actionable insights
The AI agent automatically identifies three types of opportunities, including one specific to YouTube:
- Active user detected (Member to mobilize) — an engaged member is highlighted with a suggestion to view their profile, reply to them, or invite them to join the community, participate in a quest, or become a positive relay
- Conversation to re-engage (Content to leverage) — a video concentrating a high volume of comments is flagged as an opportunity to start a discussion, ask a question, or launch a quest
- Sensitive signal to address (Response to prepare) — negative or sensitive signals have been detected. The Studio recommends opening the relevant interactions, reviewing the context, and preparing a clear response before mobilizing the community. A "Prepare a response" button allows you to act directly
Participating members
A table lists all members who interacted during the period, showing for each:
- Name and YouTube handle
- Score — engagement score
- Overall sentiment (Positive, Neutral, Negative)
- Number of interactions
- "Is subscriber" column — indicates whether the member is subscribed to the channel
Search for a member by name or filter by type. Click on a member to access their detailed profile.
Member detail
The member profile centralizes all data for an identified interactor:
- Impact score (0–100) — measure of their influence and overall engagement (Low impact, Moderate impact, High impact)
- Total interactions — number of interactions over the period
- Reach (KPI) — estimated potential audience generated by their interactions
- Engagement score — level of activity on your content
- Average sentiment — overall tone of their contributions with a confidence indicator
- Interaction history — chart of daily interaction volume
- Interaction list — each comment posted, with date, sentiment, and impact score
Updated on: 09/07/2026
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